There are many upsides to displaying your customer’s positive Google reviews on your website. When people visit your website, what they see will leave a lasting impact on them.
Therefore, embedding Google reviews on your website is crucial for building trust with potential customers. Reviews provide social proof, showcase your business’s credibility, and can significantly influence purchasing decisions, helping you attract more visitors and convert them into loyal customers.
In this blog, we will explore how to embed Google Reviews on your website, the common mistakes to avoid, and the key benefits of using a Google review widget.
How to Embed Google Reviews on Your Website?
Did you know that adding Google reviews to websites can boost your organic traffic by up to 25%? Search engines love fresh, user-generated content.
Additionally, when customers view reviews on websites, eCommerce conversion rates increase by 67% while service booking conversion rates can rise by 29%.
However, the question is how to add google reviews to your website?
Here we will share you the best methods that you can adopt to add google reviews to website:
With SocialPilot Reviews, you can easily create review widgets that blend seamlessly into your website. These widgets let you collect, showcase, and organize reviews in an eye-catching way. Plus, customizable design options help you align them with the website’s look and strengthen your brand identity.
Here are the steps you should follow to use SocialPilot Reviews widget:
Step 1: Log in to SocialPilot Reviews
Step 2: Navigate to widgets
In the left-hand menu, select “Locations,” then choose “Widgets.”
Step 3: Create a new widget
Click on the “Create Widget” button to initiate the setup.
Step 4: Configure basic settings
- Select Location: Choose the appropriate location for the widget.
- Name the Widget: Assign a distinctive name for easy identification.
- Choose Widget Type: Options include Grid, List, Review Button, Average Rating Badge, Carousel, or Floating Slides.
- Select a Theme: Opt for Light, Dark, or Custom themes to align with your website’s design.
- Add a Heading: Provide a title that will appear on the widget.
- Determine Review Source: Select platforms (e.g., Google, Facebook) from which to fetch reviews.
Step 5: Customize additional settings
- Filter Reviews: Set parameters to display reviews within a specific rating range.
- Configure Layout: Adjust rows, columns, size, and other display features based on the chosen widget type.
- Set Up “Leave a Review” Button: Decide where this button directs users (e.g., a feedback page or a specific review platform).
- Enable Custom Domain Lock: Restrict widget visibility to specified domains to prevent unauthorized use.
Step 6: Preview the Widget
Use the real-time preview feature to see how the widget will appear on both mobile and desktop devices.
Step 7: Save and Publish
Once satisfied with the configuration, click “Actions” in the top-right corner and choose “Publish” to make the widget live.
Step 8: Embed the Widget on Your Website
- Access Embed Code: After publishing, obtain the unique embed code provided.
- Insert into Website: Place this code into your website’s HTML where you want the widget to appear.
Follow these steps to set up SocialPilot’s review widget with ease. If you’d like a deeper understanding of the installation process, consider exploring the widget setup process further before getting started.
Method 2: Embed Google Reviews Using the Embed or Link Option
Easily showcase Google reviews on your website with Google’s embed option. This method allows you to highlight positive reviews directly on your site. Here’s how you can do it:
Step 1: Go to google.com/maps/
Step 2: Open your Google Business Profile.
Step 3: Click the “Reviews” tab.
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Step 4: Find the review you want to share on your website. Click the three dots in the upper left corner of the review.
Step 5: Click the “Share review” option.
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Step 6: A popup will open. In the popup, click the “Embed a map.” This will provide an HTML code snippet.
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Step 7: Copy the HTML code.
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Step 8: In the next step, log in to your website admin panel.
Step 9: Go to your website’s content management system (CMS) or HTML editor. Navigate to the section where you want to display the reviews and paste the copied HTML code.
Step 10: Save your changes and publish the updated webpage to display your Google reviews.
Method 3: Embed Google reviews to your website using Google’s link option.
Let us see how you can add Google reviews to your website using Google link options:
Step 1: Go to Google Maps.
Step 2: Search your Google business profile.
Step 3: Go and click on the “Reviews” tab.
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Step 4: Select a Google review, take its screenshot, and save the image.
Step 5: On the review, click the three dots on the upper left.
Step 6: Click on the “Share Review” Option.
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Step 7: When the popup opens up, click on the option “Send a link.”
Step 8: Click “Copy Link.”
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Step 9: Log in to your website admin panel. Now, create or update a page where you want to put your Google reviews.
Step 10: Upload the screenshot you took earlier in step 4.
Step 11: Now highlight the uploaded image and paste the link you copied earlier.
Step 12: Save the settings. You are done.
Method 4: Use Third-Party Google Review Widgets
To embed Google reviews on websites quickly, you can utilize third-party widgets. Just follow the following steps:
Step 1: Create your Google review widget on any of the third-party review widgets.
Step 2: Now, you can customize your Google reviews widget.
Step 3: Copy the Google Review widget embed code.
Step 4: Log in to your website admin panel to create or edit a page.
Step 5: Now paste the embed code where you want the Google review widget to appear.
Step 6: Save your settings and check your page.
Here are top tools you can use to embed Google reviews on website:
- SocialPilot Reviews
- Tagembed
- SociableKIT
- Elfsight
- OpenWidget
There are plenty of free tools available to embed Google Reviews on your website, but SocialPilot Reviews’ free widget stands out as the most reliable choice. Here’s a quick comparison to show how it outperforms other review widgets.
Comparison Table: SocialPilot vs. Other Widgets
Common Issues and Troubleshooting
Embedding Google Reviews on your website can boost credibility, but sometimes, things don’t go as planned. Sometimes, Google reviews don’t show up, refreshing them seems tricky, or you may be unsure how to customize the widget or filter for only 5-star reviews, these issues can pop up unexpectedly.
Being aware of these potential problems can save you time and frustration. This section walks you through common problems and how to fix them effortlessly.
1. Why Are My Reviews Not Showing?
If your Google Reviews aren’t appearing, it could be due to privacy settings, API limitations, or a delay in syncing. Ensure your reviews are public and that you’ve correctly integrated the embed code. Refresh your widget or reauthorize your connection to Google to resolve any display issues.
2. How Do I Refresh My Reviews?
Reviews may not update automatically, especially if they were recently posted. To refresh, try clearing your website cache, reloading the widget, or checking your integration settings. Some platforms may require manual syncing. If the issue persists, reconnecting your Google account can help pull in the latest reviews.
3. Can I Embed Only 5-Star Reviews?
Yes, many review widgets, including SocialPilot Reviews, allow you to filter reviews by rating. This feature helps showcase only positive feedback. Check your widget’s settings for filtering options and select the 5-star filter to display only top-rated reviews. However, using a mix of reviews can enhance credibility and transparency.
4. Can I Customize the Widget?
Absolutely! Most review widgets offer customization options to match your website’s aesthetics. You can adjust colors, fonts, layout, and even choose which reviews to highlight. Some tools also let you add branding elements for a seamless integration with your site’s design, reinforcing your brand identity while displaying customer feedback.
Benefits of Embedding Google Reviews For Your Business
Google Review widgets help to enhance the appeal of your website. Here are some reasons why you should add a Google Review widget to your website.
If you have a good number of positive Google reviews, displaying them on your website gives social proof and builds a blanket of trust around you. This convinces potential customers of the quality of your products or services.
2. Improve Search Engine Visibility
Posting Google reviews on your website can motivate your existing customers to post reviews on your business profile. This can help you increase the number of your Google reviews, boosting your SEO ranking and search engine visibility.
3. Help Customers Make Better Buying Decisions
Customer Google reviews are good and bad, and they help your potential customers learn more about you. While positive customers highlight your plus points, your response to negative reviews indicates that you value customer feedback and satisfaction.
4. Customization Options
Want your positive reviews to blend seamlessly with your website’s vibe? You can customize these widget’s colors, fonts, and layout to match your branding. It’s like giving your reviews a personal touch, ensuring they fit right in with your website’s unique personality.
5. Engage Visitors
When you embed reviews on your website, it helps to keep your visitors engaged. It encourages customers to spend time on your website. This increased engagement reduces your bounce rate and gives you a chance to get more conversions.
6. Improve the Credibility of the Business
Trust is at the core of every business strategy. In times when online reputation plays a major role, managing Google reviews becomes very essential building credibility is paramount.
By adding Google review widgets to your website, you are transferring the trust shown in positive reviews onto your own business. This means that, you should perceive embedding Google review widget as a mechanism that seals the bond between your business and your audience.
Before you can show your positive Google reviews on your webpage, you need to gather them from your consumers. SocialPilot Reviews is a top review management tool that automates your review management.
It can help you in sending timely reminders and encouraging them to share their experiences on Google. As your positive review count increases, you can embed a Google Reviews widget on your website, enhancing your online credibility.
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Conclusion
Embedding Google reviews on your website offers a strategic boost to your online presence, enhancing trust, social proof, and search engine visibility. With user-friendly methods, you can easily display positive feedback, making it easier for potential customers to make informed purchasing decisions.
Whether using a review widget for added customization or embedding reviews directly, the process is straightforward and adaptable to your website’s style. Take advantage of this opportunity to leverage customer testimonials to strengthen your brand’s credibility and attract more visitors, creating a lasting impression that encourages new business and loyalty alike.
Try SocialPilot Reviews to streamline your marketing workflow. Leverage it to manage your reviews, create widgets, and share posts from a single unified platform. Get Free Trial Today!