The X launched two new features to help advertisers to automate advertising and analyze real -time advertising campaign. New features – with the prefil and analysis campaign with the grouke – Grocke (as name) Grockes, operated by AI Accessory.
Prefill with Groke. Enter your website URL and will generate Grok ad copy, imagery and call-to-action headline. You can make it tweet as required. What does it look here:
Analyze the campaign with Groke. The GROK campaign will analyze data and provide insight and recommendations to customize targeting and creative strategy.
What will happen next. The rollout began on 21 February. It will continue in stages, expanding to more advertisers.
Why do we care? The move aims to streamline the advertising process and create data-driven adaptation rapidly, cut manual attempt and potentially promote the performance of the campaign.
Announcement. Grake for advertisers: introducing new AI equipment for brands,
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About the author
Danny Goodwin search engine is the editorial director of Land and Search Marketing Expo – SMX. He joined the search engine land in 2022 as Senior Editor. In addition to reporting on the latest search marketing news, he manages the SME (subject matter expert) program of the search engine land. He also helps in programming US SMX events.
Goodwin has been editing and writing the latest developments and trends in search and digital marketing since 2007. He was the first search engine journal Executive Editor (from 2017 to 2022), Momentology Managing Editor (from 2014-2016) and Editor of Khoj. Engine Watch (from 2007 to 2014). He has spoken in several major search conferences and virtual programs, and has been sour for his expertise by a wide range of publications and podcasts.