Seo OpenAI adds CPC ads to ChatGPT OpenAI is shifting its ad model inside ChatGPT from pure impressions to performance, a move that puts it in more direct competition with Google’s core business. What’s happening. OpenAI has begun testing cost-per-click…
Seo Google Ads adds app consent diagnostics to improve privacy performance Google is rolling out App Consent Insights in Google Ads, giving advertisers a clearer view into how consent signals impact app campaign performance. What’s new. The new diagnostics view breaks down consent data…
Seo Advertisers test ChatGPT Ads Manager Advertisers are sharing their experience of a new Ads Manager interface for ChatGPT, signaling a shift toward a more mature advertising platform with real-time campaign control. What’s new. The Ads Manager is described…
Seo Google changes budget pacing rules for scheduled campaigns Google is updating how Google Ads paces budgets for campaigns using ad schedules, shifting toward full monthly spend targets regardless of how many days ads actually run. What’s changing. Starting June 1, campaigns…
Seo Want to increase visibility? Start by building trust Attention is fragmenting further every day as the platforms providing information continue to multiply. There are new players on the scene, like AI search, while companies build proprietary spaces through social networks and…
Seo How to run an AI-assisted SEO competitor analysis that actually works You can now do in 20 minutes what used to take a full afternoon. Feed two Semrush exports into Claude or ChatGPT, and you’ll get a polished competitor analysis – complete with topic…
Seo How Best-of-N jailbreaking bypasses safeguards As artificial intelligence integrates deeper into our workflows, understanding its vulnerabilities is critical. A recently exposed vulnerability known as Best-of-N (BoN) jailbreaking has redefined how we view AI safety. Here’s a breakdown of…
Seo Why ugly ads outperform polished creative and how to test them You’ve been told to follow a familiar set of rules for years: always use high-quality creative, keep your brand polished, stay scripted, and follow platform-recommended formats. If you’ve been in ad accounts lately…
Marketing AI Anthropic's AI visual creation tool (2026) On April 17, 2026, Anthropic launched Claude Designa new product that could well shake up Figma, Canva and Adobe. The idea: you describe what you want in natural language, Claude Opus 4.7 generates…
Marketing AI Core Update March 2026: stores, forums and language tools in the red in France and Germany The deployment of the Google Core Update for March 2026 was completed on April 8. According to two analyzes carried out by SISTRIX, In France And in Germanythe verdict is harsh: Google massively…